Blog entry

Don't Let Exhaustion be the New Normal

 

We all have busy lives and oftentimes, it feels like a juggling match. There just doesn't seem to be enough hours in one day!

I am the abosolute worst at resting. I forget that even though I absolutely love what I do, it's still work and is taxing on my mind and body. And in today's society, we are oftentimes made to feel that if we aren't killing ourselves for our dreams, then we should feel guilty about it. 

Why the Follow/Unfollow Strategy Could be Harming Your Business

 

Following others to encourage them to follow you only to unfollow them later is a technique to gain more Instagram followers. The algorithms are making things tougher out there and this practice is becoming even more common. Instead of showering attention on those that already follow to increase engagement for organic growth, immediate focus is placed on gaining larger numbers. 

Growing your audience if necessary, but there is a lot more power in investing in your current audience than making your primary focus to gain larger numbers. Engagement is far more important!

5 Tips to Create A Social Media Marketing Plan

 

If you're anything like me, you're busy. Time is limited and precious. I need to be as efficient as possible with the time I spend marketing so I can get back to painting! The one thing that helps me keep everything flowing is creating a focused marketing plan. It keeps things consistent, creates less stress, and results in a targeted method sure to garner results. Here are 5 tips to help you create your own:

 

5 TIPS TO CREATE A SOCIAL MEDIA MARKETING PLAN

 

1. DECIDE YOUR FREQUENCY

 

Creating Engagement Through Storytelling

 

Social media marketing can be quite challenging for creative entrepreneurs. It seems more difficult than ever to not only grow a following, but to grow an ENGAGED following. *Insert sound of crickets.

 

What I Do in the Art Word Besides Making Art!

 

 

 

CityArts Factory, Orlando, FL 

Not only do I create art of my own, but I am also very active in the art scene, both locally and online. I host a regular social event for artists in my area and I also administrate a private Facebook group for visual artists called, "Marketing Your Creative Business," that focuses on empowering individuals to become and/or maintain being successful independent artists through creative business education.

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